LED lighting companies and hotel encounter new challenges

     Hotel Market: tempting cakes
LED lighting application markets more, but more and more domestic LED lighting market segmentation, including home lighting, hotel lighting, commercial lighting, industrial lighting, supermarket lighting, office lighting, outdoor lighting, automotive lighting, etc., but no matter which involves lighting companies must have a full grasp in order to better serve our customers. In view of the current LED technology, fluorescent strong substitutability series range of applications, and in particular the power and HID PAR lamp series, LED also need to be carefully grasp.
In the numerous market segments, hotel lighting is a piece of cake tempting everyone scramble, China's economic development is inseparable from the next service industry, the hotel industry is still room for growth is very large, it is worth lighting companies concerned. LED own unique energy-saving effect welcomed the hotel industry, but there must be enough research on the LED light quality, making the hotel a professional LED lighting products, in order to allow users to enjoy access to good lighting while saving the environment. Hotel lighting for lighting requirements are relatively high, the current interior lighting design is the hotel's main areas of lighting, lighting companies must especially on product quality optical design to achieve excellence.
A new challenge: the crisis in parallel with the machine
The market is always parallel to the crisis, the entire lighting market, we can tap the different possible market potential, while avoiding disadvantages, courage. Currently, due to various favorable factors, the growth rate of China's hotel market has maintained a high level, many star hotels in order to attract customers, rendering the atmosphere, shaping brand image, lighting requirements are very high. At the same time, the cost of a traditional power-star hotel is very high, and the situation in keeping the overall image of the hotel under the same comfort and reduce the cost of electricity is imperative hotel, which is why today's LED lighting market gradually fiery hotel reasons. From its opposite, the hotel lighting market is also a challenge for businesses in recent years, China's hotel market development at an alarming rate, but the growth in the number of high-star hotel is still relatively limited, able to withstand the cost of LED lighting solutions for the economy as a whole The budget hotel is extremely harsh. So, hotel lighting market competition can only say that a crowd of attractive cake, but can not say that is a big cake.
From this perspective, LED lighting companies in order to share the cake, must be fully prepared, either from the side or from the hotel business side lighting, LED lighting will be a new challenge.
Let uncertain become identified: Businesses should consciously take the initiative
Along with the advantages of energy saving LED lighting highlights the gradual, linear decline in the cost of LED lighting, as well as all the advantages of LED lighting, there are a considerable number of star hotels began to try to install or replace the hotel for the LED lighting, LED lighting market is growing hotel mature. Notably, many hotels began to notice the energy saving LED lighting, but the current domestic LED market is not so clear, make hotel lighting solutions for the enterprise technical standards is uneven, the hotel side began to hesitate in choosing; another On the one hand, whether domestic or foreign technology technology, LED in terms of the effect can not completely replace incandescent lamps, LED high-star hotel in the choice of enterprise Shihai there is uncertainty.
Want to seize this market, I think there are two main points: First, the hotel lighting market need to introduce some industry standards, these industry standards make transparency of information, technology transparent to both sides to provide authoritative assurance; another , the hotel lighting LED lighting companies rely on market standardization conscious and active, do not use shoddy to hurt our customers to consider the long-term benefits from, in order to ensure the healthy growth of the industry.
The products do a good job is the most important
Different types of hotels in different lighting requirements. Currently dare to try high-star hotel LED lighting solutions, especially new high-star hotel, hotel lighting atmosphere they require very high, and pay more attention to energy saving in response to the community's call. In the capital, high-star hotel change required a large amount of the initial cost of the capacity of the hotel is also relatively strong lighting. Cheap hotels are often concerned about the cost, and the needs of high-star hotel is completely different.
In addition, there is little to note that during the reform program when the hotel lighting, hotel lighting control system is also a very important factor, reasonable hotel lighting control system will bring greater energy savings, while meeting the customer individual needs.
LED lighting in the majority of enterprises, how to make hotel lighting products is the top priority, the need to master the technology and extend its own characteristics. In addition, the target market to be clear, product development series, and have a good relationship match sales channels, create and hotel management companies, lighting consultants, can not be ignored.

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Selection of full-color LED display elements Introduction

With the development of science and technology, we also have a TV gradually replaced the original black and white color , and its radiation performance compared to the previous TV is also greatly reduced, especially the recent popularity of LED full color display to says it uses the most advanced high-end light-emitting materials and high-quality special IC chip , not only show good results , but the large viewing angle display more fluid , has occupied a leading position in the current display market .
Main components of LED full color display has a power switch ( responsible powered LED display full color display ), scanning control board ( responsible for data buffering ) , a display unit ( which is part of the display screen ) , metallic structural framework ( control LED constitute the framework of full color display ) , twisted pair cable ( data transmission ) , the main controller ( responsible for data buffering and combinations and generate various control signals ) , dedicated graphics cards and multimedia cards ( whose role is more on the computer display card similar functions ) , and other components , but with the constant development in recent years, LED full color display , the current full-color LED display on the market in terms of quality and price are good and bad, so if you want to buy LED full color display , the top priority attention to the following points:

1 , display brightness LED full color display

We know full color LED display screen is by the light emitting diode emits light to achieve imaging results, so once the brightness is not enough, it shows the poor quality of its diode , usually for LED brightness for indoor full color display to control the brightness of 800cd/m2 or more, while the outdoor requirements are higher, and usually 1500 cd/m2 or more.

2, LED full color display whether the balance

Zhengzhou Feng Shuo LED display Shun Hing Electronic Technology Co., Ltd. introduced , we know that if you want to show white display , it is needed by the red, green and blue colors to fit the proportion 1:4.6:0.16 able to show up , so If it does not display the precise control of the control system , then it is easy to appear yellowish , greenish , bluish and other white display.

3 , if there is not change the color of the pixel full color LED display

We know that the image is displayed full color LED display is a small point by a luminous color composition of these small points are not fixed, if the display image needs some small dots appear as white , these little white pixels will be displayed , If one of these images need to display the red dots , these dots and need to become red , so as to have a single pixel if some necrosis appears on the display with the received image effects , these will affect display pixels display screen or some constants normally black state, and the main cause of this phenomenon is due to the quality of its decisions die .

4 , whether full color LED display color transition

That runner color display pixels of two adjacent lot , resulting in uncoordinated display , and the main cause of this phenomenon is mainly due to the full -color LED display control system for poor reasons.

5, LED full color display surface is flat

Zhengzhou Feng Shuo LED display Shun Hing Electronic Technology Co., Ltd. pointed out at the time of purchase of full-color LED display if you find that the surface is very rough, and also appeared locally convex , etc. , then these will affect the full-color LED display display quality , resulting in distortion of the display screen , thus like this type of full color LED display , do not buy , generally speaking full-color LED display surface flatness to the lusm 1mm or less .

6, LED full color display color reproduction

Also refers to the color reproduction and consistent color display received appears to keep its color , or not called to restore order to ensure the authenticity of the effect of LED display


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LED lighting penetration rate in 2015 is expected to reach 40%

Over the past few years due to the impact of Japan's nuclear disaster , and high energy prices , global awareness for the green energy industry once again rising , the growth of related industries , he returned to the track . However, in the past more emphasis on the importance of open-source vendors have invested solar panel manufacturing and conversion efficiency improvement , but limited progress after years of efforts , has been unable to break through the bottleneck of a 20% conversion efficiency . In this case , attention gradually shifted to the energy efficiency of large-scale energy saving LED throttling , which trend began to take shape in the second half of 2013 is expected to be created from 2014 , followed by three years of explosive growth of LED lighting .
Most of the first wave of LED industry, the financial tsunami originated at the end of 2008, the Samsung LED -backlit flat-screen TVs , unexpectedly sold , opened up to 18 months of LED TVs growth cycle .

Thin LED TV penetration rate steadily increased from 3% in 2009 to 38% in 2011 . LED shares have climbed on the world's high point , every company can produce continuously open .

But Japan is Jackson , this beautiful all a huge downturn in 2011 . Five-year plan to promote the continent , the result of its large subsidies MOCVD machine , creating the continent has the largest worldwide , more than 1,000 units of MOCVD machine . Carve out a lot of production , so that the price collapse LED backlight , LED from the frozen period from the fall , the whole industry from the second half of 2011 began to enter a long period of adjustment capacity until the end of last year.

LED industry into the production capacity to adjust another reason is the rise of LED lighting industry deferred . Causes ten city streetlights plan failed , in addition to the heat problem can not be resolved outside of the bulb makers reluctant to support LED lighting is another main reason. At that time, LED bulbs expensive side , unable to attract consumers in general , is another reason not to promote .

For various reasons, making the originally expected in 2012 LED lighting will replace general lighting, adding new momentum dashed expectations for the LED industry , leading in 2012 to the first half of 2013 , manufacturers were forced to enter the original expansion of production capacity adjustment , LED industry was dead.

This piece of dead in the second half of 2013 , was the first to jump into the U.S. firm cree LED lighting break . To fill out the capacity , Cree official in mid-2013 into the U.S. lighting market , the introduction of 40-watt price $ 9.97 , $ 12.97 and the price of 60 -watt replacement bulb. Such affordable prices, ripples in the lighting market has finally triggered a huge response .

The second half of 2013, Cree has sold over 8 million units in each of the three sets of groups in the United States bulbs , Cree profit also reflected in last year's positive earnings report .

2013 fourth quarter , Cree lighting business accounted for the proportion of total revenue , pulled up by the previous year's 35 to 42 % annual revenue growth of 42% , is three business sectors to grow the most amazing . After the invasion of Cree lighting industry , lighting manufacturers have followed suit , expected in 2014 LED lighting penetration rate increased from 8% to 15 % to 20% in 2015 to 40 percent chance , and to push for the LED industry into the kinetic energy.

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New research from Stanford University : Special lighting relieve pain

A research team at Stanford University recently developed a new technology that can regulate the use of certain means to ease the pain. This technique relies on genetic means using a specific radiation beam to change the light-sensitive protein genetic code in order to achieve adjustment, Alleviation of pain .


Pain can be said that life in the course. While we certainly do not want to accept , but the pain sometimes it can help our favor. When our body when certain problems occur , there will be some pain to give us warning . So some kind of perspective, and sometimes the pain is actually a good thing necessary .

A research team at Stanford University recently developed a new technology that can regulate the use of certain means to ease the pain. This technique relies on genetic means using a specific radiation beam to change the light-sensitive protein genetic code in order to achieve adjustment, Alleviation of pain .

For the study, the researchers would like to be healthy DNA in cells injected with the virus , and to ensure that this DNA was visualized proteins. These viral DNA is injected into laboratory mice limb nerve , viral DNA after a few weeks of training to achieve the desired results. After that, researchers will mice kept in transparent plexiglass cages , the researchers then irradiated with their claws , then monitoring the changes in the number of viral DNA and changes in pain mice .

If in the future be able to apply this technology to protect the security of the premises to the treatment of human disease , it will maximize alleviate the suffering of patients , and can more effectively help the medical staff for treatment.

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Prices and Global Trend of LED bulbs

Replace 40W average American goods fell sharply , to replace 60W steady decline in global prices of goods
February the United States to replace 40W commodity prices fell the most obvious. 11% of the average price fell sharply rendered . Part of the original commodity prices, and the new low price items .

If Walmart 's own brand Great Value 7W light bulb whole week , luminous flux is 470lm, priced at just $ 8.48 . cree of 6W, 450lm Dimmable Bulb February prices fell to $ 7.49 . In addition , some of the price of Philips light bulbs also come down .

Replace 40W bulb part in China 's commodity prices in February were 1.9 percent decline , the original part of the commodity prices, such as Samsung 6.9W, 490lm Bulb month, prices fell from 19.5 to about 12.5 U.S. dollars, and 3-year warranty.

Replace 60W commodity parts, each region showed stable prices of basic downtrend . The United States showed a 2.6% rise in prices , but the original commodity prices remained stable or showed a downward trend , mainly due to the majority of high-priced items return to the market flexible led strip to price increases, such as Lighting Science 13.5W bulb, luminous flux of 800lm, had temporarily stop sell, re-sell this month , priced at $ 20.6 .

Tier vendors actively launch new products, product trends for the future of intelligent lighting

It is understood that the global LED bulb prices steadily declining, each tier brand manufacturers also have to pursue to improve performance . Currently in the North American market, 90% of the brand bulbs with dimming function ; 70% of the products for the whole week of light bulbs. The recent launch of the new European markets are mostly light function with a full week .

In addition, import controls wisdom also focus on the development of various manufacturers this year . Philips Hue bulb has officially started selling in the Chinese market , while Samsung also recently announced the launch of the new smart LED light bulb , which built-in Bluetooth , you can control the brightness and color temperature via a smartphone or tablet applications.

Brands will promote cost-effective products to improve and accelerate the integration of the regional market norms , and the wisdom of the future lighting will also become one of the major trends in lighting products. The key factors in the current stage , the smart led tape market price and consumer acceptance of the product is still hampered popularity . Therefore, how to achieve a balance of performance and price , but also for each tier lighting manufacturers currently in dire need of solving problems.

Lighting price confusion to consumers confused

Recently, Ms. Lamps consumer segment in the city a price of 67,000 yuan a promising European retro handmade lamps, and businesses in preparation for lower prices when trying to talk , Ms. Duan said home decoration designers , can help her get 4 discount prices . This allows Ms. Duan heart suddenly did not end , " discount so low, why the price is so high ? " With these thoughts , Ms. Duan went to another city lighting , make her surprise , the same brand of the same paragraph lights, the price is more than 21,000 yuan , more than 4 fold before the price is lower than 5000 yuan ......
Many consumers buy lamps will find lamps prices vary greatly, not only the different types of products , with the same kind of brand products in different businesses have different price points. In order to attract consumers, merchants will launch promotions from time to time , causing the lamp transaction price can vary greatly .

Vacuity original low discount to attract attention

Some time ago in a consumer Ms. Wang Lighting City fancy a floor lamp , priced at 4,400 yuan , and businesses through bargaining , the final transaction price of 2100 yuan . But a few days ago , when Ms. Wang to accompany a friend to choose the furniture , they found an almost identical style lighting , the price was 1,800 yuan, which makes Ms. Wang was very confused , lamps cheap in the end is how much ?

Recently, the reporter visited the city a number of lighting the city found that many lighting showrooms have played " audience off ", "2 fold sales " and other slogans to attract consumers. An in-store sales staff, said : "It is not good to do the lighting industry , lighting are sold to consumers the lowest discount ." Consumers have told reporters that although the business has always stressed is the lowest, but the final price depends entirely on your bargaining power .

Reporters visited also found that a similar light , different lighting market or multiple stores in the same lighting market sales , this situation consumers scratching their heads : I do not know where to buy the best , different prices , clear quality. Many consumers said that lack of understanding of the price , even if the lighting in the store to buy the bargain , and finally do not know whether the money to buy their own lamps .

Price and cost constrained channels

It is reported that most of the lighting manufacturers rarely directly operated stores , the main channel for dealers selling agent . Although the prices were inflated brand useless, but dealers have the right pricing . There are businesses revealed that the current strength is not strong enough lighting companies , dealers is relatively strong , so far the stores have uniform price conditions.

But profits are not high-priced lighting products . According XDLONG Lighting Sales Consultant ZHANG De-hai introduction, the original enterprise lamps cost is not low . " Lighting is a personalized product itself , but also the fast changing fashion trends , after the development of a product, manufacturers also sell doubt on whether the style is generally not mass production ." Hand dealers worry about the backlog , nor large quantities of goods, coupled with varied lighting production of the material, in the case of a research and development costs , and production quantities can not be achieved , the cost of natural high. He also stressed the need lighting service is also provided by the dealer , the cost of services also requires that if the price is too low, then the relative lack of quality of service protection.

Prices will develop in the direction toward transparency

"Now this is not only confused consumers , businesses also sell very hard, " Wang Li wan, a brand lamps Lighting City of Lights general manager said that the current threshold for low lighting industry , the market is relatively confusion, the same lighting conditions and a store with a price many see . " We also want to blatantly , and occasionally a little discount to consumers ."

Atlas Wang Li believes that ordinary home lighting lamps, because a wide range of large , intense competition , the price is relatively transparent . Lighting products and is known as the individual needs of obvious and relatively high-end positioning , facing consumers less sensitive to price . "In order to protect the interests of manufacturers, distributors and consumers , standardized and transparent registration prices will become a trend ." Atlas Wang Li said.


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Precautions purchase and installation methods of decoration LED lights

 LED lights with after several years of rapid development , the market presents a variety of LED lights, the uneven quality of good and bad . Consumers in the purchase using their eyes to polish their quality choose the right lights, remember not to take any cheap . The first flexible led strip network Xiaobian today summed up the following points of home improvement pro for reference, we want to help.
A color
From the color points , led lamp with a light color, white , warm white ( yellow light ) yellow and blue , and so on . In theory led many colors can be retrieved , so few mainstream color , because many factors affect the light color , so the color temperature of light with different batches generated there will be some deviation . For example, warm white 3000K and 4000K will be divided into color temperature , white color close to the sun as well as cool white, tiny chromatic aberration. Home decoration and daily use , mostly because basically warm white warm white reflects the warm environment , the bright white and blue fashion. Light colors can be selected according to their own preferences, home decoration style.

Second, the model
1 There are many types of lights with flat third-line market , per second, flat four-wire , led lights, and so kind . Because of led lights with energy saving, environmental protection, long life, clean and affordable. Etc. have occupied a major position of home improvement . Old-fashioned flat three-wire lights with low brightness and power consumption is not only large , has basically been eliminated. So choose when to use lights with led lights ( LED type of patch ) . Model LED lights are commonly used in 3528 and 5050 . ( 3528 refers lights inside the chip size is 3.2 W 2.8 mm long rectangle ) 5050 refers to a chip with a light band width is 5 mm . ( 5050 chips because of the large ratio of the chip 3528 of the lot, so 5050 is relatively higher than the luminance of about 70% brightness 3528 . )
2, led strip light based on the number of lamp beads can be divided into 60 Pearl 72 Pearl 68 Pearl 90 beads , common specifications , in daily to buy the corresponding specifications can be selected according to the size of the installation space , the use of purpose. If it is cooler home decor, desk decoration, do not ask for the case of brightness can choose 3528-60 beads , decoration 8-15 square meter room can use beads 3508-68 Gold Edition models, or use 5050-60 15 square meters or more rooms beads recommended to use the classic 5050 - upgrade to subsection ( 72 beads ) so that the brightness of the light to keep the room relatively modest coordination , the next picture shows the 3528 's led lights .

Three: Note .
Part of 1.led lights , there lamp beads - guides - wire - wrapped plastic - Resistors - Wire - accessories.
Note that when you choose to buy the regular brands , so quality can be well protected ( when the lights with optional width guides to choose 6 mm or more , less than 6 mm in width guide is not enough because the circuit board can cause lights generate a lot of heat , there is a serious security risk, so pay attention to when buying guide width light band. )
2 , when the lights cut to note that there are special scissors mouth , usually one meter lamp with a loop , the entire meters usually have a 1 cm gap is a special needs from the mouth of scissors cutting scissors mouth .
3, the led strip are accessories , accessories are generally cross-flow plug ( that transformer lights must be used ) line cards ( fixed lights with plastic clip ) tail plug ( protection lights with the tail of the plastic condom ) to buy lights with time to ask businesses , otherwise you missed parts nor oh.

Four: Installation
For the terms of the purchase , installation much simpler ,
A direct bar lights with nails to the lamp with clamp groove
2, back glue ( adhesive ) paste into the lamp compartment
All OK . This is generally good job electrician .

Around the LED packaging technology innovation

In recent years with the expansion of the popularity of LED lighting and LED display applications , the market for LED packaging technology have made ​​new dends , so let's look at the field of LED package which appeared gratifying accomplishments ?Triple lineTriple line is the line product upgrades , did not change the traditional light -line packaging process , but in the product structure and composition of the breakthrough, the RGB sealed in a lamp , the lamp uses four feet . "The traditional full-color lights to three single- phase as a prime spot , now just a single lamp can do the same effect , thus greatly reducing the cost of production and materials to make products with excellent price competitiveness ." Outdoor display inline triple solve the user can not have both the performance and durability of the dilemma , let the industry see the LED display packaging technology innovations dawn.PiranhaPiranha LED, a package, a square , a transparent resin package , four -pin , there is a lack of the negative electrode at the foot LED. Piranha astigmatism type of the LED, the light emitting angle greater than 120 degrees, the luminous intensity is high , and can withstand a greater power . Vehicle brake lights \ steering lamp more. It is said that this LED just born immediately attracted everyone's attention , and its development trend as ferocious piranha like it was this name . Another argument is that because of its shape like a piranha in the Amazon .Piranha series display is a line between conventional and traditional interior lamp table lamp lights affixed between the triple line , as opposed to traditional outdoor lamp made ​​of 246,346 -line screen , piranhas series 5353 high brightness , white balance, excellent uniformity , viewing angle, red, green and blue light fades wick synchronization , gold wire , low failure rate characteristics, these are the biggest bright spot piranha series . Piranha 5353 by a full-color screen to complete outdoor protection class up to IP65 above , from positive / side, eliminating 246,346,546 lamp beads has not been possible to resolve the " Huaping spots " and so on. The heat better than commonly 3528,5050 and other outdoor triple paste made ​​of lamp beads . According to insiders claimed that the market outlook for outdoor triple line than traditional lamps and table lamps line even more impressive stickers.cobCOB (Chip On Board, COB) process is first placed on the substrate wafer surface is covered with a thermally conductive epoxy point (generally an epoxy resin mixed with silver particles ) , and then placed directly on the surface of the substrate wafer , the heat treatment firmly fixed to the silicon substrate and subsequently a wire bonding method and then between the silicon wafer and the substrate to establish a direct electrical connection .If the bare chip is directly exposed to the air , vulnerable to contamination or human damage , affect or damage the chip function , so they glue the chip and bonding wires encapsulated . People also call this package in the form of soft encapsulation .COGLED packaging factory HARVATEK different substrates can be used to complete the integrated packaging technology is currently used in the initial double throw pieces of sapphire substrates. Wang Qi , chairman Wang Binglong noted COG technology in accordance with customer demand , the LED die to play on a different substrate materials. The newly developed integrated sapphire substrate packaging technology can enhance the brightness by 30% , this product will be LED COG sealed in glass or sapphire plates on both sides , because the intermediate substrate transparent color , LED light will be more uniform, and this product bracket process is omitted, the stent can reduce costs, simplify processes have advantages .
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LED headlamps or available to indicate the future direction of travel

LED technology is currently in the car has a wide range of applications, including daytime running lights , tail lights , showing the wide lights , LED lights luminosity required to meet the current automotive safety . The technology behind LED lights contain sophisticated electronic control strategy.
Advantages of LED

Compared to halogen and xenon lamp , LED lights have many advantages. Designers can use LED lamp unit layout a more attractive design . In the luminous efficiency and safety , LED lights are superior. LED emits light of a wavelength closer to the sun , the other road users, the LED light is irradiated by the discomfort of much less than a xenon lamp and a halogen . With driver assistance systems , today's LED lights can also adjust the Spotlight prevent glare caused to others .

LED lamp life of about 10,000 hours , which is about 10 times longer than conventional bulbs . Energy consumption , a single LED light unit power is 18 watts , while a xenon lamp , compared with 35 watts .

The importance of the control unit

LED lights with conventional headlamps different , not the use of the vehicle 12-volt electrical system , which has its own unique electronic control unit.

Adaptive headlights in the latest technology , the electronic control system components need to do more collaborative tasks .

Some car daytime running lights to LED lights, and fog lamps using halogen or xenon lamp . The control unit can control LED lights and other types of lamps.

LED lights standard

Front LED headlamps models using the number of species is gradually increasing, and now even the compact class models will be equipped with LED lights.

The next LED light

Future , LED lights not only illuminate the road center , also based driver assistance systems illuminate the edge of the pedestrian road . The navigation system information , auto LED lighting will be in the form of pulses to prompt the driver to direction . With the launch of Matrix LED lamp technology, the future headlight unit will abandon the use of mechanical components, and thermal management and lighting control will also become more complex.

Overall, the future will be more than just a single LED lamp lighting system , which will combine with the automotive safety systems and auxiliary systems for the driver to provide better comfort and driving safety.

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Quality first LED lighting prospect of hospitals

 Since 2011 , Guangdong Province, began issuing energy saving policies , the implementation of favorable policies have led to the city roads , hospitals , schools, libraries and other public lighting places the city 's demand for energy-saving light source in the lighting installation , use LED seems become the first choice of various departments.

All of the light source from the market for now , LED is the most energy-efficient artificial light , replace incandescent , fluorescent, halogen and xenon lamps and other lighting with LED light source , the average energy savings of more than half. Precisely because , LED energy-saving effect is gradually being accepted by the market . Insiders told reporters that in 2014 China's LED both in circulation or engineering sales channels will be made ​​great strides.

Meanwhile , the State Lighting R & D and Industry Alliance Geng Bo , Deputy Secretary-General also believes that if you press the demand for LED 's and their words carry echelon type sort , underground parking , shopping malls , supermarkets , hotels, restaurants belong to the first echelon , office factories belonging to the second echelon , hospitals, libraries followed.

As Geng Bo said, as the city's major public lighting market segments , the hospital has been an important area of ​​LED lighting business concern.

Prospects

A few years ago , due to the very high price of LED lighting products and the quality is not stable , LED light source in the hospital range is not large . However, under favorable policies to stimulate the industry generally believe that with the steady decline in the price of LED lighting products and product quality , LED lighting products into the hospital imperative.

The second half of 2013 , the Regional People's Hospital of Shenzhen Nanshan , Yantian People's Hospital , several large hospitals have performed on hospital building and other energy-saving LED makeover . Guangzhou, Dongguan, Zhongshan and other cities in major hospitals have started companies bidding on LED energy saving.

"LED into the hospital during the hospital side is a positive attitude ." Shenzhen Optoelectronic Design Director billion capsules魏志国In an interview with Engineering "LED lighting channels," said in an interview , as opposed to ordinary home lighting and commercial lighting field hospital for LED lighting product acceptance is much higher.

Market acceptance is an important factor in promoting LED products into the hospital, but the hospital around the clock as needed lighting large electricity itself has all the advantages of energy saving and long life LED lighting products will directly affect the market 's perception of LED products . Wei Zhiguo that, although the purchase cost of the product than ordinary LED lighting traditional higher, but from a long-term perspective , LED lighting and more purchase value.

For example, some time ago , a hospital for the relevant parameters such as surgical lighting power consumption for the corresponding inter- comparison test , the results showed that the overall hospital with LED lights , energy saving effect is remarkable , hospital annual savings of electricity 265,900 degrees, combined with its lamp replacement costs and maintenance costs , the cost advantage is obvious.

Another aspect , more than the number of health care institutions . According to the National Health and Family Planning Commission issued the " 2012 China Health and Family Planning Development Statistics Bulletin " shows the end of 2012 , the national total of 950,297 health care institutions , including hospitals 23,170 , 912,620 primary health care institutions , professional public health agencies 12,083 , other agencies 2424 .

And in all medical institutions , the vast majority of organizations are using incandescent lamps and energy saving lamps can be replaced if the process is changed to LED lighting , the LED 's prospects will be very bright.

Quality first

Although LED applications in medical institutions vast , but currently specialize in the production of LED lighting suitable for hospital companies are not many.

It is understood that the hospital made ​​LED lighting enterprises are 100% Technology Co. , CREP optoelectronics, photovoltaic cells and other Japanese companies . Philips, Osram, NVC, three male and other famous enterprises have also involves hospital lighting projects , but relatively few emerging LED lighting companies , these well-known companies are not dominant .

"Although China's LED industry is developing rapidly , but the brand concentration is not high , the domestic LED does not form some well-known brands , NVC , PAK and other companies also dominate the party in the traditional lighting, but LED technology is almost and other emerging LED enterprises in parallel position . " anonymity of an LED corporate general manager told reporters.

Also, therefore , whether a company has a reputation for customer choice has little effect . It is reported that the quality of products , prices and constraints of both contract customers main factors affecting the choice of products .

In terms of product quality , relative to the normal functional lighting , hospital lighting illumination environments that require more stringent , being so choose better quality products will become inevitable. Shanghai Kai Rui Technology Development Co., Ltd. for a project official said , out of consideration the needs of China 's LED lighting industry will strive to package high-end products and product upgrades direction of the light source .

Any purchase , the price can not be ignored is its element , hospital lighting the same. Difference in quality is not the case , on the trading price of the product plays a decisive impact.

For example, last year, Shenzhen Nanshan People's Hospital, LED energy-saving projects in the transformation process, companies Lehman optoelectronics, 100% Technology Co. , CREP Optoelectronics , Yu Long Tongfang Technology Co., Ltd., are involved in the bid , although competitors are very strong, but 100% Technology Co., eventually 807,950 yuan of the lowest bid .

In addition, the direction of the hospital as an important marketing channel LED engineering contract is reasonable also affect the trading behavior of both sides. "Although the factors affecting hospital lighting very much, but because the hospital renovation projects are generally larger , and the transformation period is relatively long, so once formed partnership , after a two-way cooperation will be more stable , LED lighting companies to before so it will not passive . " Wei Zhiguo said.

Strong limitations

On the use of functions, compared with ordinary civil hospital lighting requirements necessary to consider a variety of treatments , but also consider the patient's response to lighting conditions , so as much as possible to create a harmonious and comfortable place for patients with medical training to become a The main task.

In addition , many hospital departments , large differences in illumination requirements , general lighting , partial lighting , special lighting and other places indicate different functions but also because of different requirements , needs fully into account.

It is understood that the medical hospital lighting including LED lighting and general illumination functional range mainly used for each area includes the wards , operating rooms, waiting rooms and the like.

Shadowless operation , inspection lights, a variety of indoor lighting and so is the hospital routine and necessary lighting.

Medical lighting mainly attributable to the medical device industry , since China started relatively late night time , and therefore production, the overall technological level is relatively low , only a small part of the production of such products , most hospitals with medical lighting products are purchased from abroad. In addition , due to the complexity of medical lighting products certification program , so the progress of LED medical lighting is not ideal , is incompatible with the demand .

In functional lighting products, although there is a strong research and development and production capacity, but because they are not attributable to the medical device industry , the lack of entry- way . Positive result, many hospitals during the transformation process, although the use of LED products , but mostly concentrated in the waiting area and other areas , and other areas like the operating table is still the main use of high CRI traditional halogen lamps .

" Shadowless operating table for the request , including brightness and CRI , shadowless luminosity must be high for CRI requirements must also be 95 or more, and in the light fades consistency , not biased , just maybe , when some lamps use significantly means and brightness can meet the requirements, but after several months of use , prone to light dimmed , significantly weakening phenomenon means . " the general manager of Shenzhen Rui Optoelectronics Co., Ltd. Liu Shan said .

Liu Shan believes a product from R & D to sales market requires at least one cycle of a year or even three to five years , in order to determine if this is not feasible. In use LED shadowless operating table above is still in a preliminary stage of development , not fully put into use, so the hospital put into use to a wide range of LED lamps is also seen.
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LED lighting channels gone?

 Since the New Year , I visited dozens of LED lighting business. For the current development of China's LED lighting industry , general awareness of the business is ! " More cruel " More ! " Fierce " , " market is more universal ," and there are questions in this series of exclamation points behind Enterprise: ! Channels gone? Why this question ? because there are a lot of LED lighting companies have yet to find their own way , and even many companies ' channel' understanding of the term , are still in the shallow " agent" , " dealer" level . When the nature of business-to "channel " the lack of understanding of the time, naturally, difficult to pinpoint their location , it is inevitable issue " channels gone? " Questions .
What is a "channel " ? Popular understanding , is the " ditches and roads ," the saying . Ditches is what to do with ? Was the water upstream , downstream drainage to go . The road is what to do with ? Place is a place to connect with another . ? Regarding how to dig ditches and build roads how no fixed pattern , did not say a person , an enterprise must use some way to dig ditches, build roads ; ? Did not limit a person, a company can only dig a ditches , build a road . So that LED lighting business "channel " and , in the end what it should contain ? I believe that any kind of LED lighting companies to sell their products to consumers in the way , is a channel. Popular in accordance with industry classification, should have distribution channels, channel engineering , retail channels, the electricity supplier channels , EMC channel super channels , etc. . These channels require carriers, such as distributors, contractors , retailers, electronic business platform , energy companies , shopping malls and supermarkets. The current "storm channels of " LED lighting companies , is looking confused I do not know what kind of carrier. Business is multi-faceted , multi- channel carrier also faces . Many companies simply will LED lighting professional lighting business currently on the market understood as " the flow of business ," a very one-sided .

In fact, the Chinese lighting industry's best dealer , which is not fully developed? Liu with light , Zeng Ping , Liu Mingxian , Wal- Ren Zhang , Shen Wei Yang, Su Hengbing , Xiao Wenbin ...... they not only have a strong distribution capabilities in circulation in the local market, but also PR has a very strong engineering capability ; they not only have a beautiful store, also has an experienced team . You can use the simple " wholesaler" , " Contractors " " retailer" to define them? Therefore , I believe that " channels gone? " There is a false proposition ! LED lighting companies, you think, or do not want , the channel there, an enterprise will not be exclusive , it will not be a person exclusive ! can have channels, ultimately depends on whether the business enterprise and "like-minded " !

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LED lighting in commercial lighting applications become increasingly prominent

Today's society , the increasingly fierce market competition, forcing many industries not only to provide high quality products and services , but also to consider the full range of multiple factors from the environment and store layout , location, etc. , only to meet consumer product use and visual enjoyment and other aspects of the comprehensive needs to be able to occupy a place in the market among .The process of lighting as Products crucial detail, ensuring basic lighting stores outside the shop , but also to strive for perfection in this regard. Reasonable to add lighting elements are often the product will be the most beautiful side out , tend to improve the grade of the entire store , the first time to attract the eyes of consumers and get their favor, so that the linear product sales rose .
Well-known brand of men Saar . Juarez lighting in the lighting arrangement would achieve the ultimate , so to get such a good development in the years before . It is reported that , Sal . Juarez at the top of the store , use the form Ye 24WLED track lighting , and costume exhibition at the counter , in order to show better results Saar . Juarez selected 12WLED downlights , light exposure makes each side of the garment can be best presented in front of the customer. LED lamps use only the largest operational cost savings store , customers will not cause too full of feeling beautiful, can naturally restore the most authentic product styles and colors.
But Ye lighting was also here to remind businesses, not every shop should use the same wattage LED lamps and specifications must be in accordance with the requirements of the product itself or the shop itself to consider the details of the layout and design of lighting on . With China's urbanization process is becoming increasingly faster, more and more companies began to pay attention to the store or the overall effect , led commercial lighting plays a very important role in the competition in the market , whether it is standing tall on the street , or the introduction of products require attention to make them more appropriate lighting to the glitz , this truth is not only in our country, placed in the world is the same effect.
A person in charge of lighting was Ye pointed out how best to save costs and resources companies , and how to be truly sustainable development has become an important issue in the enterprise must be in the select led lighting fixtures than using traditional incandescent lamps , can save more than half of the electricity. And led lamps using a cold light source, while showing the product , to ensure that the physical state of the product , does not affect the quality of the product occurs , again also to ensure safety.
Today, the world 's increasingly competitive market led lighting technology , open, and how to choose high-quality products in the complicated brands, not just the need for a comprehensive and integrated product comparison , but also according to their actual situation of businesses to thinking.

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Experts Weapon : LED life how to predict

 Life LED products can predict it? Xiaobian tell you, even though LED lighting with energy saving, environmental protection, long life, easy to control, maintenance , etc. , but the irony is that we often heard the LED drive power of life itself becomes a direct drag on LED lighting not "longevity " greatly increased maintenance / cost ; or drive efficiency is not high power LED lighting leads to energy efficiency conversion ratio is not quite so high , or because the output current ripple is not well controlled affect the luminous quality , making green energy-saving advantages of LED lighting greatly reduced , and even affect the market penetration .
Everything has happened , development and demise of the process, although compared to the average light-emitting devices , led strip life is relatively long, but also have a certain life . Early LED just flashlights, lamp kind of gift , not a long time with a life problem is not prominent. But now LED has begun to be widely used among outdoor and indoor lighting , especially in high-power LED lights, its power, heat , long working hours, life issues will be very prominent. Theoretically be 100,000 hours of life, but in fact it can not be conceivable , then in the end the problem is where?
If you do not consider the failure of the power supply and driver ,flexible led strip lifetime performance for its light failure , which is a long time, the brightness is getting darker , until finally extinguished. Attenuation is usually defined as 30% of its life time .

Differentiation, technology , service opens a new term LED competition

Throughout the development of LED , can be sketched out in product-driven channel to channel to enhance the brand , brand extension of the product line , integrated product and brand capital such a path. From this we can see the path of development , LED products from a single competition , extended to channel competition , brand competition, integration of competition.
Opened in 2014 , experienced a low-end price war early , LED moving into the era of competition . In the end what will happen in the future of the LED market ? This is an issue of concern to the industry generally .
Throughout the development of LED , can be sketched out in product-driven channel to channel to enhance the brand , brand extension of the product line , integrated product and brand capital such a path. From this we can see the path of development , LED products from a single competition , extended to channel competition , brand competition, integration of competition. The channel competition, brand competition, competition solely rely on the integration of a price war would have no chance of winning at all. Future LED will enter a new era of competition , be differentiated from the aspects of technology , services, competition, and who has a unique new product , who mastered the leading LED technology , who provide attentive service , who will be fierce to win the competition .
" Market differentiation ", both matching the current popular segments , but also with a unique user experience, the audience , LED light and strengthen the company has only a deep understanding of the environment, a deep insight into human nature , personalized custom manufactured based on this light environmental solutions , in order to form an unmatched competitive advantage. Have no one I have, I have excellent competition domineering , then the market will be shaken as this despot for this domineering pay.
Technology is always winning magic business is business forever inexhaustible power of life. With the primary LED technology matures, companies generally have mastered the basic LED production technology , this time, to enhance the technological breakthrough product innovation in technology-driven companies will be exclusive performance of new technologies in the style , function, uses, achievement
When the effectiveness of the product is no longer become a problem , the service has become the enterprise to win the weight. However , behind the rapid development of LED , but hidden service with no "hangover " after sales service to keep up with goods to sell , there is always a long or short warranty period , even better brand, but also there will be a variety of quality problems, then service is particularly important . Therefore , in the new era of LED competition , who can provide attentive service , will have a head start in the competition.
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The five factors influencing the light brightness

In Shenzhen, the largest city in this weather , we will feel the dust in the summer than adequate rainfall significantly more air dry, dust intrusion , light to dark, the logo is not a lot ? Fine weather at night , walking to the way many people , your advertising light than other people is not to have an absolute advantage ? Creativity does not say, and the brightness can affect your advertising effect , LED luminous characters , LED lights piercing , full-color lights and other exposed nothing more than to have eye-catching advantage, a strong visual impact , it all themselves , so in order to attract guests . About five big points affect the brightness of the light-emitting logo , are summarized as follows : You can look through the following comparison , is not it should take action to improve it!
First , LED lamp wears well luminometer word number, type , light output , color, and light boxes in its position will affect the brightness , the premise must be considered to make this point .
Second, identification of the light emitting material ( perforated exposed light color ) : The acrylic plate with a light transmission , light reflection , light absorption and diffusion factors all influence the choice of material , when the light transparency as possible to ensure a certain quality a good degree .
Third, the size of the light box , in particular with a light box in thickness and reflection factor of the light box or other coating material attached towel .
Fourth, the impact of light absorption and electrical equipment boxes inside the lamp brightness of the LED logo .
Finally maintenance : the light output intensity will increase the useful life of the light box and the impact of the accumulation of dust inside the weakened proposal in this regard is for everyone to be able to do a clean case in accordance with the Code must be clean to do this well, in addition under the light output of the lamp is not strong necessary conditions should be done to replace the handle .

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LED lights NVC mode channel analysis

Guzhen lighting companies mostly "small " to win , especially in the field of cosmetic products , with an unparalleled competitive advantage , become a truly lights . However, in the field of styling products , little town more than 200 million single- brand companies ( domestic market ) Think about it, the domestic lighting market , after more than ten years of development , the pattern of the surface , the first-tier brands such as Op , Ray disabilities, Philips has been far the town 's colleagues left behind , they have an annual turnover of between 30-45 million . The second camp is the amount of living in many of the 1-2 million small lighting companies , their days may be difficult to describe. On the one hand , they used a lot of ways to improve sales performance, but always to no avail or is not effective . On the other hand , a little lax, but the rapid decline in sales .
First, the NVC model ( intensive distribution operations center + + recessive channel mode ) : Ge mimic similar enterprises and NVC NVC include : three male Aurora, Sidon , on the product , Kamei , Ji -ho and so on.



1 Features and Benefits :

※ powerful operations center , highlighting the ability of the regional market operators

※ high quality outlets , per store large ※ product line rich , cost-effective

※ tender policy flexibility

※ engineering influential

※ significant consumer word of mouth

※ abundant capital strength

2 . Disadvantages

※ Company poor controllability , if a customer do well , bring to the market impact of a large area.

※ In the circulation , distribution business based, unable to provide more value-added services for high-end customers , customer loyalty is not high.

※ management system disorder, a relatively strong personal nature

※ accounts receivable more and bigger financial risk

※ channel stability is poor, especially after 2011 the New Deal, the greater the impact on the channel

※ engineering serious channel conflict

※ serious loss of high-end designer
3 Comments
5 ) It is worth noting that the manufacturers do not want to copy several successful NVC model , the same , in the field of home lighting , Op want to copy the successful model of the manufacturers , and now also struggling to survive ( such autrans , China Arts , OKES , etc. ) , this is why? The same problem, whether the channel edge NVC will gradually lose in imitation ? After setting up shop , set up operations center does not have to imitate barriers. In fact , you can imitate , beyond difficult , and not worth the candle . NVC has a first-mover advantage and scale advantages, to a certain extent, to imitate those obstacles , improve cost imitators , but imitators shed channels and to coordinate the interests of the original channel itself is a very difficult process ; Moreover, the channel edge NVC , in essence, stores, operations center , invisible channels, the organic unity of the rebate policy , which is difficult to achieve a simple imitation of coordination channels . Also a very important reason is that the NVC has the advantage of first-mover advantage of low-cost expansion , because the industry 's high-quality resources ( channel resources , hidden channel resources ) are limited, after the issuance of the manufacturers if you want to achieve the same effect , meaning greater promotion costs.
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LED Grow Light : no sunlight but looks pretty

 All things grow by the sun , the truth might be changed. In agriculture park , a "bath " with dark red and blue light, nursery room , rows of led grow lights to attract the attention of reporters .
"LED Grow Light is a LED (light emitting diode ) as the light source instead of sunlight for photosynthesis, plant growth lamps provide when controlled by adjusting the light quality plant morphology , with shorter flowering plants , so plant water more nutritional value higher, " Qin Long modern ecological agriculture garden greenhouses intelligent and creative engineers Heyan Liang said , LED grow lights is an important technology in the field of vegetable cultivation . "There is no sunlight , but looks pretty ," He Yanliang explained that absorb sunlight and vegetables grown only in red-orange and blue-violet light , low light energy utilization , greatly influenced by the natural environment . The LED grow light can be adjusted spectrum , plant leaves on long stems needed more blue vegetable species and growth stages , the result is more red flowers . Otherwise require 50 days to 60 days to grow into lettuce , using LED grow lights can mature only 20 days .
College of Agriculture , Nanjing Agricultural University , Professor Xu Zhigang said , "LED Grow Light be industrialized breeding , advantages over conventional light sources , traditional light sources 0.5 kilowatts per square meter , while the LED only 0.27 kilowatts , enabling consumption decreased by about half . " He believes , LED grow lights there is a great extension of the space can be used for physical control of agricultural pests , led light with specific wavelengths kill pests.
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Ledtech Optimistic about Revenue Growth in 2014

 Taiwanese LED package manufacturer Ledtech revenue and preliminary profit for January was affected by the shorter Chinese New Year holidays. Consolidated revenue for January only reached NT $137 million (US $4.5 million), a monthly drop of 19.65 percent and YoY decrease of 7.48 percent. January preliminary pre-tax profit was NT $11.6 million, YoY decrease of 32.3 percent and EPS of NT $0.1 (before tax).

The company is optimistic about operations in 2014. Orders received for backlight modules by Chinese household appliance manufacturers in July as well as in the second half of 2013 will act as a driver for revenue in 2014 as the company ships out orders in the first half of the year.

Ledtech remains optimistic in regards to revenue performance for 2014. The company anticipates growth from NT $1.75 billion last year due to new orders from old as well as new clients. For profit performance, as the company has been actively developing low temperature lighting for clients, there is only limited room for growth. However, operational costs can be further reduced and 2014 profits are therefore likely to grow compared to last year’s EPS of NT $1.56 (before tax).
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